AmaWaterways Adds ‘Cooking with Mamie’ to Paris and Normandy Cruises
AmaWaterways is adding a new French culinary experience to its Paris and Normandy cruises, giving guests the chance to cook with local grandmothers on board and in Paris.
Alternative tourism focuses on travel experiences that differ from mass tourism, emphasizing local culture, sustainability, and personal connection. It includes eco-tourism, rural tourism, and community-based travel. This approach aims to benefit local communities while offering travelers more authentic and responsible experiences.
AmaWaterways is adding a new French culinary experience to its Paris and Normandy cruises, giving guests the chance to cook with local grandmothers on board and in Paris.
G Adventures is expanding its National Geographic Signature collection with 17 new itineraries, growing the higher-end small-group line to 49 trips as demand rises for more immersive, expert-led travel.
Marriott’s planned joint venture with Lefay shows how quickly wellness is moving from hotel add-on to full brand strategy. By bringing a specialist Italian resort operator into its luxury portfolio, Marriott is betting that high-end travelers increasingly want health, longevity, and nature-led stays to define the trip itself.
Netflix’s Culinary Class Wars is reshaping travel behavior, with restaurant bookings surging and food becoming a central driver of global tourism.
Airbnb has named the first 25 winners of its Best of British Fund, backing local tourism projects across the UK with new funding to support hospitality and regional growth.
Up Norway has launched new spring-focused itineraries that highlight Norway’s cultural cities, dramatic fjords, and vast mountain plateaus during the country’s most transitional season.
Finland’s northern city of Oulu takes on the European Capital of Culture title for 2026, blending Arctic nature, Sámi heritage, and climate-focused art into a year-long cultural program.
Etihad Rail has unveiled details of the UAE’s first national passenger railway network, promising faster intercity travel and a new chapter in domestic mobility starting in 2026.
Atlas Ocean Voyages is building its first-ever luxury expedition sailing yacht, combining wind power, hybrid technology, and boutique hospitality for global exploration starting in 2028.
The announcement of BTS’s comeback world tour has triggered a surge in flight and hotel searches worldwide, highlighting the growing power of live music to drive travel.