Online Travel Agency (OTA)
Online Travel Agency (OTA) is a website or app that lets travelers browse, compare, and book travel services like flights, hotels, car rentals, and vacation packages.
An Online Travel Agency (OTA) is a website or app that lets travelers browse, compare, and book travel services like flights, hotels, car rentals, and vacation packages. OTAs act as middlemen between travel providers and customers, streamlining the booking process by offering multiple options in one place. Examples of well-known OTAs include Expedia, Booking.com, and Trip.com.