IHG Targets China’s Gen Z Travelers With Esports Perks and Student Hotel Discounts
IHG is expanding youth-focused travel initiatives in Greater China with esports rewards, student discounts and curated city itineraries.
China
China is a vast and diverse country known for its rich history, cultural heritage, and breathtaking landscapes. From the iconic Great Wall and the Forbidden City in Beijing to the vibrant streets of Shanghai and the natural beauty of Guilin’s karst mountains, China offers a blend of ancient traditions and modern innovation. Visitors can explore ancient temples, bustling markets, and world-class cuisine across its many regions. With its deep cultural roots and dynamic cities, China remains one of the world’s most fascinating travel destinations. 
China’s First Robot-Run Hotel Could Change What Travelers Expect From Check-In
A robot-serviced hotel planned for China’s West Artificial Island will use AI-powered machines for check-in, luggage, cleaning, deliveries and guest support.
China Eastern Makes Free Wi-Fi Standard on Wide-Body Flights as Airline Connectivity Race Speeds Up
China Eastern Airlines is making inflight Wi-Fi free on all wide-body flights, extending complimentary connectivity across long-haul routes and all cabin classes.
China Launches Its First Cruise-to-Nowhere From Shanghai
By
Thomas Grant
• 3 mins read
China has launched its first cruise-to-nowhere voyage from Shanghai, turning Adora Magic City into the destination for a short high-seas escape.
Azamara Expands 2027 Cruise Offerings With Multi-Day Overland Experiences
By
Thomas Grant
• 2 mins read
Azamara Cruises has introduced a new set of 2027 Overland Experiences that allow guests to leave the ship for several days and rejoin later in the itinerary. The program reflects a broader push in cruising to add more destination depth and higher-value land components to voyage planning.
Air China Adds Venice as Europe-China Competition Intensifies This Summer
By
Laura Mitchell
• 3 mins read
Air China is launching a new direct route between Beijing and Venice this summer, adding another China link to northern Italy and strengthening its wider expansion across Europe.
Air China Restarts Beijing-Pyongyang Flights as North Korea Gradually Reopens
By
Andrew Collins
• 3 mins read
Air China has resumed direct service between Beijing and Pyongyang, restoring another transport link that had been suspended since 2020. The move points to a gradual reopening by North Korea, though broader tourism access still appears limited.
Japan Sets Overtourism Control Target for 100 Areas by 2030
By
Andrew Collins
• 3 mins read
Japan has approved a new tourism plan that expands overtourism controls while keeping aggressive visitor and spending targets in place through 2030. The policy signals a shift from simple volume growth toward tighter management of crowding, local disruption, and regional distribution.
Waldorf Astoria New York Heads Back to Market After $2 Billion Renovation
By
Eleanor Price
• 3 mins read
Just months after reopening from an eight-year, $2 billion renovation, the Waldorf Astoria New York is reportedly being prepared for sale by its Chinese owners.
Moon World Resorts Plans Lunar Megaproject Across 10 Countries
By
Eleanor Price
• 3 mins read
Moon World Resorts is advancing plans to build a giant lunar-themed destination in up to 10 countries, combining hospitality, real estate and immersive entertainment.