Global Hotel Alliance Expands Into Japan With Tokyu Hotels Partnership
Global Hotel Alliance is expanding in Japan through a new partnership with Tokyu Hotels & Resorts, adding more than 40 properties to the GHA DISCOVERY loyalty platform.
#HotelLoyaltyPrograms
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Hyatt Expands World of Hyatt Award Chart to Five Redemption Levels
Hyatt will expand its World of Hyatt award chart from three to five redemption levels, increasing pricing flexibility while adding complexity for members.
Global Hotel Alliance Posts Record Results in 2025 as Loyalty-Driven Travel Surges
Global Hotel Alliance delivered a standout year in 2025, with record revenue, rising loyalty engagement, and strong international travel demand reshaping the independent hotel landscape.
Virgin Voyages Unveils New Status Match Program
By
Yuliya Karotkaya
• 2 mins read
By
Yuliya Karotkaya
• 2 mins read
Virgin Voyages has launched a new status match program, offering instant elite recognition to travelers with top-tier status across more than 35 airline, hotel and cruise loyalty programs.