Marriott International is pushing deeper into all-inclusive travel with two new resort agreements in Jamaica and Tanzania, extending its partnership with Spanish hospitality group Catalonia Hotels & Resorts. The deal will bring a Marriott Hotels All-Inclusive Resort to Montego Bay, Jamaica, and an Autograph Collection All-Inclusive Resort to Zanzibar, Tanzania.
The agreements, signed in Barcelona, underline Marriott’s growing ambitions in a segment that has become increasingly important to major hotel companies. All-inclusive resorts are no longer limited to traditional Caribbean beach packages. They are becoming a global growth category for luxury, lifestyle and full-service brands that want more control over the guest experience.
The Montego Bay project is expected to open in 2028 following the conversion of the former Catalonia Montego Bay. Located on a beachfront site near Sangster International Airport, the resort is planned to feature 522 rooms, 13 dining venues, three pools, a spa, a fitness center, tennis and pickleball courts, a lazy river and nearly 13,000 square feet of meeting space.
That makes the Jamaica property more than a beach resort. With meeting space, extensive dining and a large room count, it will be positioned for leisure travelers, groups, weddings and incentive business. Montego Bay remains one of the Caribbean’s most recognizable resort destinations, giving Marriott a strong market for expanding the Marriott Hotels brand into the all-inclusive space.
The Zanzibar resort is scheduled to open earlier, in 2027, as a new-build Autograph Collection All-Inclusive Resort. The property is planned with 271 guestrooms and a wellness-focused experience. Amenities are expected to include multiple pools, a spa, a theater, several specialty restaurants and an oceanfront jetty with a seawater pool and bar.
For Marriott, Zanzibar adds a different kind of opportunity. The island has growing international leisure appeal, shaped by beaches, culture, spice-route history and access to East African travel circuits. Pairing Zanzibar with Autograph Collection gives Marriott room to emphasize individuality and destination character rather than a standardized resort formula.
Catalonia Hotels & Resorts currently owns, leases and operates 82 properties with more than 12,000 rooms across markets including Europe, Mexico and the Dominican Republic. The company already has a Marriott relationship through its ownership of Renaissance Barcelona Fira Hotel.
Marriott said the projects support its wider all-inclusive expansion. As of July 2026, the company has 38 all-inclusive properties across nine markets in the Caribbean and Latin America region under seven brands, with additional pipeline projects across CALA and EMEA.
The deal also gives the resorts access to Marriott Bonvoy, which Marriott says has nearly 283 million members. That loyalty platform is a major advantage as hotel groups compete for travelers who want resort simplicity but still expect global-brand standards, points and recognition.
