Raffles Hotels & Resorts is preparing to enter alpine hospitality with Raffles Courchevel, its first ski and mountain resort, scheduled to open for the 2028 winter season in Courchevel 1850. The project will place one of Accor’s most storied luxury brands in one of Europe’s most exclusive winter destinations, extending Raffles’ resort portfolio into a segment where high-end hotels increasingly blend skiing, wellness, gastronomy and private residential-style service.
The 50-room property will be located in Jardin Alpin, one of the most coveted enclaves of Courchevel 1850, with views across the Tarentaise Valley. Set within Les Trois Vallées, the world’s largest interconnected ski area, the resort will give Raffles a position in a destination known for elite skiing, luxury retail, Michelin-starred dining and a social calendar that draws affluent travelers from across Europe, the Middle East and beyond.
The project is being developed with Art de Vivre as owner and developer. JMV is behind the architectural concept, while Humbert & Poyet will lead the interior design. The resort is expected to have an intimate scale, with generously sized guestrooms and suites, many featuring furnished private balconies facing the surrounding peaks.
For Raffles, the Courchevel project marks its second address in France after Le Royal Monceau – Raffles Paris. It will also become the brand’s sixth hotel in Europe, joining properties in London, Paris, Warsaw and Istanbul, with Raffles Lake Como planned to open in 2027. The move reflects how luxury hotel groups are becoming more selective but more ambitious in resort expansion, targeting destinations with year-round prestige and strong pricing power.
A New Alpine Luxury Play for Raffles
Raffles Courchevel is being positioned as more than a traditional ski hotel. The resort will include two destination restaurants with winter gardens and expansive terraces, along with a signature bar and an elegant tea lounge. That mix fits Courchevel’s reputation as a destination where dining and après-ski culture are nearly as important as access to the slopes.
Wellness will also be central to the project. The spa and recovery areas are planned to include treatment rooms, thermal experiences, a fitness center and a panoramic swimming pool. Raffles has also said the wellness program will combine traditional alpine recovery with longevity-focused therapies, reflecting a broader shift in luxury travel toward restoration, performance and health-led experiences.
The resort will also include programming for younger guests, focused on nature, sport and wellbeing. That detail matters in Courchevel, where multigenerational family travel remains a major part of the winter luxury market. A strong children’s program can make a small, high-end property more appealing to families who want privacy without sacrificing service or structure.
Courchevel 1850 is a demanding market, but also one of the most valuable addresses in alpine hospitality. Its concentration of luxury boutiques, fine dining and ski infrastructure gives hotel brands a platform that is difficult to replicate elsewhere. By entering with a compact slopeside resort rather than a larger property, Raffles appears to be emphasizing exclusivity, design and personal service over scale.
The opening is still two winter seasons away, but the announcement signals that branded luxury competition in the Alps is intensifying. For Courchevel, Raffles adds another global name to an already elite hotel landscape. For Raffles, it is a test of how its heritage of glamour and personalized service translates from grand urban hotels to the mountain resort market.
