Brand USA Plans Canada Campaign as Cross-Border Travel to the U.S. Struggles
Brand USA is preparing a targeted campaign to reconnect with Canadian travelers after a sharp decline in visits to the United States in 2025.
Montreal is a vibrant and culturally rich city located in the province of Quebec, Canada. Known for its unique blend of French and English heritage, it offers a charming European atmosphere combined with North American modernity. Visitors can explore the historic Old Montreal with cobblestone streets, stunning architecture, and bustling markets. The city is famous for its world-class festivals, diverse culinary scene, and thriving arts and music culture. Outdoor enthusiasts will enjoy beautiful parks like Mount Royal and the scenic St. Lawrence River waterfront. Montreal’s lively spirit and cultural diversity make it a must-visit destination.
Brand USA is preparing a targeted campaign to reconnect with Canadian travelers after a sharp decline in visits to the United States in 2025.
Winter Storm Iona has triggered widespread flight cancellations and delays across Canada, disrupting major airports including Toronto, Vancouver and Montreal.
Air Canada is adding new non-stop flights across Europe for Summer 2026, expanding connections from Montréal, Toronto and Halifax to Berlin, Nantes, the Azores and Brussels.
Air Canada will launch three new transborder routes in summer 2026: Toronto-San Antonio, Montreal-Cleveland, and Montreal-Columbus, boosting cross-border travel options and capacity.