Ryanair Says Elon Musk Feud Has Lifted Ticket Sales
Ryanair CEO Michael O’Leary says a public online clash with Elon Musk has delivered a noticeable boost in ticket sales, turning controversy into effective marketing.
Ryanair Uses Elon Musk Feud to Promote Provocative Seat Sale
Ryanair has launched a tongue-in-cheek flash sale tied to a public spat between its CEO and Elon Musk, once again using controversy as a marketing tool.
ChatGPT Ads Could Reshape How Travelers Discover Hotels and Destinations
As OpenAI begins testing ads inside ChatGPT, travel brands may gain access to a powerful new channel where trip planning, discovery, and commercial intent converge in real time.
ASTA Leads Industry Push for Commission Transparency After Norwegian Cruise Line Decision
ASTA and major travel industry partners are calling for greater commission transparency after Norwegian Cruise Line eliminated non-commissionable fares, marking a potential turning point for advisor compensation.
Allegiant to Acquire Sun Country in $1.5 Billion Deal, Creating a Major U.S. Leisure Airline
Allegiant Air has agreed to acquire Sun Country Airlines in a $1.5 billion cash-and-stock deal that will create one of the largest leisure-focused carriers in the United States.
Delta Opens Its First Non-Airport Lounge Inside Las Vegas’ Sphere
Delta Air Lines has opened its first-ever non-airport lounge inside Sphere in Las Vegas, extending its Sky Club experience beyond the terminal and into live entertainment.
TravelPlus Moves Toward IPO as Corporate Travel Platform Targets Public Markets
India-based corporate travel platform TravelPlus has filed IPO papers, signaling growing investor confidence in enterprise-focused travel technology and its improving profitability.
Spirit and Frontier Revisit Merger Talks as Both Airlines Face Pressure
Spirit and Frontier are reportedly back in merger discussions, reviving a deal that once fell apart after Spirit chose JetBlue. The timing reflects growing financial strain across the U.S. ultra-low-cost sector.
Pride Hotels Targets IPO by March 2026 to Fund Renovations and Expansion
Indian hospitality group Pride Hotels is planning an IPO by March 2026 to finance large-scale renovations, reduce debt, and support its expanding national footprint.
TTC Tours Brings Back Special Tour Week Program
TTC Tour Brands has relaunched its global Tour Week program, sending travel advisors worldwide to experience guided trips with Trafalgar, Insight Vacations, Contiki, and more.
Abercrombie & Kent Travel Group Launches Global Advisory Board to Deepen Trade Partnerships
Abercrombie & Kent Travel Group has established a multi-brand Global Advisory Board, led by Marett Taylor, to amplify collaboration with travel advisors worldwide and drive strategic growth across its luxury brands.
Southwest Airlines Names Doug Brooks as New Independent Chairman Amid Board Shakeup
Southwest Airlines appoints Doug Brooks as its new independent chairman, signaling strategic changes for the carrier during a period of board reshuffling and operational challenges.
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