Revolut Acquires AI Travel Startup Swifty to Expand Its Lifestyle and Loyalty Ecosystem

Revolut’s acquisition of Swifty, an AI travel agent incubated at Lufthansa Innovation Hub, marks a strategic step toward integrating smart travel automation into its expanding lifestyle and loyalty offerings.

Yuliya Karotkaya By Yuliya Karotkaya Updated 3 mins read
Revolut Acquires AI Travel Startup Swifty to Expand Its Lifestyle and Loyalty Ecosystem
Revolut’s acquisition of Swifty signals a deeper move into AI-powered lifestyle and travel services. Photo: Sophie Dupau / Unsplash

Revolut, the global financial super app with more than 65 million customers worldwide, has announced the acquisition of Swifty, an AI-powered travel agent startup originally incubated at Lufthansa Innovation Hub. The deal brings Swifty’s proprietary technology and its founding team, Stanislav Bondarenko and Tomasz Przedmojski, under Revolut’s umbrella as part of the company’s continued expansion into lifestyle and travel services.

The acquisition strengthens Revolut’s ambitions at the intersection of finance, AI, and lifestyle, with Swifty’s conversational AI designed to manage the entire travel booking process – from selecting flights and hotels to completing payments and invoicing. This seamless automation will be integrated into Revolut’s loyalty ecosystem, enhancing its goal of creating personalized, intelligent experiences for users.

“This acquisition strengthens our position at the intersection of finance, AI, and lifestyle,” said Christopher Guttridge, Head of Loyalty at Revolut. “Through this move, we’re gaining both talent and expertise in AI-driven travel solutions, which will help us deliver even more personalized and seamless experiences to our customers.”

Swifty’s founders echoed the sentiment, calling the partnership a milestone in scaling their technology to a global audience. “We’re excited to bring the power of Swifty to tens of millions of Revolut users,” said Bondarenko and Przedmojski in a joint statement. “Joining forces with one of the world’s leading fintechs is a once-in-a-lifetime opportunity to enhance the lifestyle of over 65 million customers. Together, we’ll build an AI concierge that not only simplifies travel but anticipates everyday needs across all aspects of life.”

The move builds on Revolut’s existing efforts to integrate AI into financial and lifestyle services. The company has been steadily evolving from a mobile banking app into a multifunctional financial ecosystem, encompassing savings, trading, insurance, and personalized rewards. With Swifty’s inclusion, Revolut aims to position itself as a full-service platform where travel planning, spending, and financial management merge into a single experience.

The timing reflects a broader trend across industries: the convergence of AI technology with consumer services. The travel sector, in particular, is undergoing rapid transformation as artificial intelligence reshapes booking, personalization, and customer service. Startups like Swifty represent a new generation of “autonomous agents” capable of handling complex, multi-step processes once reserved for human specialists.

Analysts say Revolut’s move underscores how fintech firms are extending their reach beyond money management into lifestyle automation. By combining Swifty’s travel expertise with its financial data insights, Revolut could deliver an integrated experience where users can book trips, manage budgets, and earn loyalty rewards without ever leaving the app.

Swifty, developed under Lufthansa’s innovation arm, had already made a name for itself in the AI-driven travel technology space. Its conversational platform was designed to manage end-to-end travel arrangements through natural dialogue, making it an ideal fit for Revolut’s focus on user-centric, automated experiences.

The acquisition also highlights a growing alignment between European fintech and travel technology ecosystems. Lufthansa’s investment in early-stage startups like Swifty reflects how traditional travel players are betting on AI to modernize operations, while Revolut’s acquisition signals how fintech companies are eager to own a larger share of lifestyle engagement.

As Revolut deepens its AI strategy, the integration of Swifty’s travel automation could mark a pivotal step toward creating an AI-powered personal concierge, blending financial intelligence with real-world convenience. In a market where digital assistants are rapidly evolving, Revolut’s latest move positions it among the leaders seeking to redefine how consumers interact with both their money and their experiences.

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