G Adventures and National Geographic have unveiled their latest collaboration – the Signature Luxury Travel Collection, set to launch in 2027. This new line of small-group journeys blends G Adventures’ immersive approach to travel with National Geographic’s storytelling legacy, offering a refined experience that merges comfort with meaningful exploration.
The Signature Collection is designed for travelers who seek cultural authenticity paired with elevated comfort. Each itinerary offers curated experiences that go beyond standard sightseeing – from guided culinary tours to conservation-focused activities. Travelers will stay in boutique lodges and eco-retreats, enjoying luxury without sacrificing sustainability.
Destinations include South Africa, Vietnam, Japan, Central Asia, Peru and Jordan, chosen for their unique blend of natural beauty and cultural depth. Expect experiences such as dining with local chefs in Kyoto, exploring the Sacred Valley’s hidden ruins, or capturing the Serengeti’s landscapes alongside photography experts. Each trip will be guided by National Geographic-trained leaders, ensuring every journey tells a story worth remembering.
Continuing a Legacy of Meaningful Travel
This announcement builds on the long-standing partnership between G Adventures and National Geographic, which has produced several successful collaborations over the years. We recently covered their expansion with 14 new trips for 2026, highlighting destinations that emphasize sustainability, storytelling, and deeper cultural connections. This latest luxury collection represents a natural evolution of that effort – taking the same values but tailoring them for travelers seeking a higher-end experience.
By moving into the luxury segment, G Adventures and National Geographic are proving that responsible travel and premium experiences can coexist. While the 2026 collection focused on authentic adventure and community-driven tourism, the 2027 Signature series elevates the experience through smaller group sizes, premium accommodations, and enhanced cultural engagement.
Blending Sustainability and Luxury
Despite the upscale focus, both brands remain committed to sustainability and local impact. Each journey will contribute to community-based tourism initiatives, supporting local economies and funding conservation projects connected to National Geographic’s global mission. Group sizes will remain intentionally small, ensuring that travelers can connect meaningfully with local communities while reducing environmental impact.
G Adventures describes the Signature Luxury Travel Collection as a “new definition of adventure,” designed for travelers who value both comfort and conscience. In an era where travelers increasingly want to explore responsibly without giving up the pleasures of modern comfort, this partnership between two of the most trusted names in exploration may set the new benchmark for premium sustainable travel.
With the Signature Luxury Travel Collection, G Adventures and National Geographic are reshaping what it means to explore the world – creating experiences that are as enriching for travelers as they are for the destinations themselves.
