IHG Hotels & Resorts has revealed plans to open a new voco hotel in the heart of Berlin, right on Alexanderplatz. The 179-room property is expected to welcome guests by early 2027, continuing the brand’s growth across key European cities.
A Prime Location in the Capital
Alexanderplatz is one of Berlin’s busiest and most iconic urban squares. The upcoming voco Berlin Alexanderplatz will be housed within a newly developed mixed-use building and offer guests direct access to shopping, public transit, and major city landmarks. Located just steps from the Fernsehturm (TV Tower) and Museum Island, the hotel promises a convenient and vibrant setting for both business and leisure travelers.
IHG is developing the hotel in partnership with the project’s owner, Values Real Estate. The property will be operated under a long-term franchise agreement and marks voco’s continued expansion in Germany, where the brand already has several openings in cities like Düsseldorf and Frankfurt.
voco’s Signature Style and Sustainable Focus
The Berlin property will feature all the elements guests have come to associate with the voco brand – stylish interior design, warm hospitality, and a laid-back luxury vibe. In addition to 179 rooms, the hotel will include a restaurant and bar, flexible event spaces, and wellness facilities.
Sustainability will be a key focus, in line with IHG’s Journey to Tomorrow initiative. The hotel is targeting a DGNB Gold certification, a respected German standard for sustainable buildings. From energy-efficient systems to locally sourced materials, the project is designed to reduce environmental impact while delivering a premium guest experience.
IHG currently has over 60 voco hotels open or in the pipeline across Europe, the Middle East, Asia, and the Americas. The Berlin Alexanderplatz location will be a strategic addition to the portfolio, giving the brand even more visibility in one of Europe’s most visited cities.